With the rapid growth of social media marketing, influencer collaborations, PR gifts, and sponsored content have become a key part of business promotion strategies. However, many SMEs and content creators are still unclear about the tax implications of these activities.  Recent tax guidance clarifies that income and benefits received from social media activities — including sponsorships, gifts, and advertising revenue — may be taxable . Understanding these rules is crucial f

With LHDN tightening its position on influencer income , including PR gifts, event invitations, and non-cash benefits , many Malaysian SMEs are reassessing how they manage marketing and brand collaborations.  For businesses that rely heavily on PR seeding, influencer events, and product-based collaborations, this raises a valid concern:  How do we continue our work compliantly without disrupting operations?   This update is not about stopping PR or influencer marketing — it